In a business process, the key lies in the ability to generate profitable sales. In times of market caution, acceleration is achieved with proactive and precise arguments that lead to optimal transactions.
An organization is not just the sum of individualities, but a machine driven by people with different knowledge and skills. The key is knowing how to communicate with critical interlocutors and steer conversations towards successful transactions.
To generate immediate momentum, it is essential that the product is easy for sellers to digest, with clear policies and transparent pricing. Furthermore, existing intermediation and indirect sales channels should be considered to effectively drive the products.
It is crucial to sell products that are easy to understand for both the seller and the end customer. Acceleration is not achieved with products that require prolonged convincing, but with those that fit the needs and preferences of the market.
The importance of understanding which strategies are more effective in each indirect sales channel and adapting to the changing circumstances of the market to successfully drive sales is vital. Gabriel Vallejo from Colombia and Borja Castelar from Brazil, among other specialists, will be present at the upcoming Customer Experience event.
In summary, the key to success in sales lies in understanding market needs, the ability to communicate effectively with customers, and a focus on products that are easy to digest and understand for both sellers and consumers.
